Why Labs exists
Some problems are too big to solve one client at a time.
Labs is the product studio inside Oneiro Digital. The agency does the work. Labs ships the software the work keeps proving we need.
Built from real problems.
Every Labs product traces back to something we hit repeatedly inside client engagements. If we are solving it for the fifth time, it deserves to be a product.
Calm by default.
No upsell modals. No gamified onboarding. No "AI assistant" that takes over the screen. Software that does the job and steps out of the way.
Honest pricing, honest scope.
Plans that match what the product actually does. Generous free trials. No surprise overage charges. If a product is not right for your stage, we will tell you.
Owned, not borrowed.
We build, ship and maintain everything in-house. No white-labelled apps, no reseller wrappers. The same engineers who write client code write Labs code.
Available now
Shopify · AI-first
Criterion Product Feeds
An AI-first feed app that rewrites, scores, and ships your Shopify catalogue to every shopping channel.
Rewrites weak product titles. Writes missing descriptions. Fixes Google Merchant Center disapprovals. Keeps feeds fresh across Google, Meta, TikTok, Pinterest and more.
See the product →Highlights
- —AI rewrites titles + writes descriptions
- —Diagnoses Merchant Center disapprovals
- —Catalogue health score + rules engine
- —Ships to 14+ channels from one catalogue
- —14-day free trial, billed via Shopify
More products in development. Labs ships when the work is ready, not when the calendar is.
Need the consultancy? Talk to us about analytics, CRO, or Shopify Plus. Need the software? Install Criterion in two clicks from the Shopify App Store.